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A new makeup trend is going around TikTok, and it's probably already reached your FYP. Beauty influencers and makeup gurus call it the "clean girl" look, which involves skin-focused minimal makeup, a sleek ponytail or bun, and simple jewelry.
If you want to look effortlessly elegant and expensive, channel your inner Bella Hadid today and jump in on the clean girl fun.
The clean girl vibe is chic but low-maintenance, taking inspiration from beauty icons like Selena Gomez and Hailey Bieber. It's essentially an upgraded version of the no-makeup makeup look. Think That Girl aesthetic, with the perfect hair, glowy skin, and feathered brows, paired with matcha-lattes-on-a-sunny- day type of beat.
While the clean girl trend has been around for a while, social media platforms like TikTok have made it viral. The makeup look is minimal and easy to achieve, so millions of users have embraced the clean girl aura while sharing their outfit aesthetic and makeup routines.
Clean girl makeup is easy to do since you're going for a minimalist vibe. But to get the best results, it's all about mastering the basics. For this look, the essentials are the skin, brows, blush, glow, and lashes.
Check out this step-by-step guide on how to ace the clean girl makeup look.
Healthy skin is the key to the smooth, dewy complexion for which the clean girl is known. We’ve got you covered with Maybelline's first-ever MAKEUP + SKIN CARE hybrid — the Fit Me Fresh Tint!
Products like the Fit Me Fresh Tint are perfect for a no-makeup makeup look. This skin tint has a natural finish that makes your skin look bright and healthy. Plus, it's infused with Vitamin C and SPF 50 PA+++, giving you the benefits of both skincare and makeup!
If you prefer a longer-wearing formula, then the Fit Me with Aerogel Foundation is your best friend. This lightweight foundation refines pores and leaves a natural, seamless finish while giving you the oil-control powers of aerogel.
The feathered eyebrow look is a staple for the clean girl aesthetic. Microblading and brow lamination have been popular among influencers and celebrities because they give you fuller and thicker brows.
But if you're not keen on getting a procedure, you can get the same effect with Maybelline's Tattoo Brow Gel without paying thousands of pesos. This semi-permanent styling brow gel gives you the signature laminated, feathered brows of your favorite It Girls Gigi and Bella Hadid.
For your cheeks, you want to look like you're naturally blushing, so steer clear of dramatic colors. Check out the new Fit Me Blush for natural-looking blush shades.
If you want more oomph in your blush, try the Hopeful and Passionate shades. These two come with a bit of shimmer, so you can easily skip the highlighter and still serve that sun-kissed, model-off-duty look you're going for.
Glossy lips are all the rage right now. But if you're a lip gloss girlie, then you know how annoying some gloss products can be. They fade so quickly when you eat and transfer to your mask. They even make your hair stick to your lips, which is not the vibe you want.
Luckily, we now have a transfer-proof lip gloss on the market—the SuperStay Vinyl Ink! This revolutionary product takes the staying power of the SuperStay Matte Ink we all know and love and gives it a bit of shine, so you can wear glossy lips from day to night.
One of the most notable features of the clean girl aesthetic is the drama you put on your eyes, specifically, your lashes. The Maybelline Sky High Mascara is the perfect product for this look. This mascara delivers maximum length and volume for ultra-long and thick lashes that don't flake or smudge.
The clean girl trend is perfect for days when you want to look chic and put together but are too lazy to do a complicated makeup look. All you need is the right products, and you can exude effortless elegance like your fav beauty icons.
To achieve the clean girl look, shop your must-have makeup products at the official Maybelline Shopee and Lazada stores! You can also see these products in action and get a glimpse of the magic on our TikTok account.